Posts Tagged ‘mindfulness’
How Associations Can Improve New Member Retention
To improve new member retention, associations need to avoid dangerous judgment errors. An example is the overconfidence bias, which causes association leaders to be excessively confident about what new members want.
Read MoreSurprising New Survey Shows Most Customers “Trust Their Gut” When Making Purchasing Decisions
Consumers mostly make their shopping choices with their gut. As a result, they make many poor decisions. One of these decisions is to rely increasingly on online user reviews compared to recommendations from friends, even though user reviews are often misleading.
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